Red route map
The Red route map is created as a two-dimensional map that allows measuring the user scenario by two criteria -
frequency and value to the user. It is made based on user scenarios from the User journey map. It helps to
determine minor, normal, major and critical scenarios for the users.
The Red route map helps to prioritize users scenarios and reveal the most critical ones that deliver the most
value to the users. This is an important step to get to a common vision about the needs and key tasks that users
want to perform using the service. The critical scenarios reveal the essence and the mission of the whole
service.